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Transportasion Organization
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| Material Type
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Latin Book
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| Record Number
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6164
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| Doc. No
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1589
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| Language of Document
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English
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| Main Entry
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Al-Shammari, Minwir,1962-
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| Title & Author
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Customer knowledge management:people, processes, and technology/ Minwir Al-Shammari
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| Publication Statement
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Hershey, PA: Information Science Reference,, c2009.
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| Page. NO
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xxiv, 360 p.: , ill. , 27 cm.
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| ISBN
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9781605662589(hardcover)
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| Notes
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Language: انگلیسی
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"Premier reference source"--Cover.
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| Notes
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Print
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| Bibliographies/Indexes
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Includes bibliographical references and index.
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| Contents
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"This book introduces an integrated approach to analyzing and building customer knowledge management (CKM) synergy from distinctive core advantages found in key organizational elements"--Provided by publisher.
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| Subject
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Customer relations
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| Subject
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Relationship marketing
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| Dewey Classification
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658.4.038
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| LC Classification
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HF5415.5.A4 2009
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| electronic file name
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Customer Knowledge Management People Processes and Technology.pdf
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http://library.rmto.ir/site/catalogue/6164
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